There are many ways to quantify success.
For GPJ, success is hitting targets for our clients, helping them realize the maximum ROI from their strategic experiential investments.
The hard results of experiential marketing are easy to name; attendees getting hands-on time with products and specialists, becoming more educated about services, all leading to increased leads and sales. But to get there, we need to remember that experiential is all about developing relationships, and along the way providing inspiration, recognition, fun, delight, and giving back. When all of these elements come together, something like magic happens.
From product launches to conferences, trade show exhibits and pop-ups to live production and digital engagement, our teams and clients absolutely hit the bullseye on all these measures. Our pride in the work we do and who we do it for is evident in the depth and breadth of the recognition we’ve received this year. Congratulations, teams – you’re earned your bragging rights!
Here’s a look back at the creative awards we’ve received in 2019, as well as some overall agency recognition awards.
Experience Design & Tech Awards
2K at E3 – Silver Award for Best Two-Story Environment
Capcom at E3 – Bronze Award for Best Trade Show Exhibit (50′ x 50′ and up)
Event Marketer Hidden Gem Awards
NetApp Insight Barcelona Amp’d – Best Recognition Event (1,000-5,000 attendees)
BizBash Event Style Awards
The Elevator Pitch at Cisco GSX Hub 2018 – Best Team Building Activity
Nissan’s 50th Anniversary Celebration – Best Product Launch
CLIO Awards
Watson the Superfan: How AI is Changing the Game – Design | Business to Business | Digital
MarCom Awards
Platinum
2K at E3 – Strategic Communications | Marketing/Promotion Campaign | Product Launch
Capcom at E3 – Strategic Communications | Marketing/Promotion Campaign | Trade Show Booth
IBM Think 2019 – Strategic Communications | Marketing/Promotion Campaign | Special Event
Nissan 50th Anniversary – Strategic Communications | Marketing/Promotion Campaign | Product Launch
IBM Watson the Superfan (US Open) – Strategic Communications | Marketing/Promotion Campaign | Integrated Marketing
Square Enix Final Fantasy XIV Fan Festival – Strategic Communications | Marketing/Promotion Campaign | Special Event
Gold
Facebook Market at Macy’s – Strategic Communications | Marketing/Promotion Campaign | Pop-Up Experience
IBM at CES – Strategic Communications | Marketing/Promotion Campaign | Special Event
Harman at CES – Strategic Communications | Marketing/Promotion Campaign | Special Event
IBM Moonshot – Video/Audio | Video/Film | Special Event
Jaguar Electrifies – Strategic Communications | Marketing/Promotion Campaign | Branding
Special Events 25 Young Event Pros to Watch
Brewer Adams, Account Director, Nashville
Workforce Game Changers
Rachel Richards, Talent Acquisition Manager
Ex Awards
Facebook Market at Macy’s – Best Pop-Up or Retail Activation (Gold)
PromaxGames Awards
(Silver) Square Enix/Shadow of the Tomb Raider – Best Product Announcement
Communicator Awards
Awards of Excellence
LifeWtr Pop Up at Art Prize – Design/Marketing & Promo/Special Event
HondaLens – Digital/Branded Content
GPJ.com – Web Site: General/Marketing
Awards of Distinction
IBM Think – Integrated Campaign (Business to Business)
Nissan at the LA Auto Show – Marketing Effectiveness/Interactive
GPJ Sizzle Reel – Video: Live Events
Stevie Awards
Gold
IBM Think – Live Events: Tech Event or Educational
IBM at the US Open – Live Event: Sponsorship Experience
Facebook Market at Macy’s – Live Event: Pop Up Experience or In-Store Experience
Square Enix/Final Fantasy XIV Fan Festival – Live Event: Brand Activation or Live Event: Public Event
Silver
GPJ – Marketing or Advertising Agency of the Year
Cisco GSX – Brand Experience of the Year B to B
Bronze
Chris Meyer – Executive of the Year
Cisco GSX Hub – Live Event: Exhibition Experience
AdWeek Experiential Awards
Camp Jeep – Best Long Running Experiential Campaign
Corporate Event Awards
IBM Think – Private Trade Show
Agency Recognition
AdAge best Place to Work
Event Marketer Magazine Best Place to Work in Events
Event Marketer Magazine It List
Event Marketer Fab 50
Meetings & Incentives CMI Top 25
Special Events 50 Top Event Companies
Chief Marketer 200 Top Marketing Agencies
Exhibitor Magazine “Find It” Top 40
Congratulations to all the teams and client partners!
